One of the most outrageous events I talked about on my radio show last year were the flash mobs that created terror, mayhem and destruction in Philadelphia.
I was disgusted by the behavior of the teenagers who terrorized Center City Philadelphia. Their path of organized destruction was a low point.
It was also a parenting low point. Where were the parents of these urban terrorists? It was inexcusable and indefensible for parents to allow their kids to roam the street at all hours of the night. I said on the air then and I will say it now: those parents should have been prosecuted right alongside of their kids.
But I will leave that topic for another blog post…
But as I started doing research on the “flash mob” phenomenon, I came across a movement that has become the inspiration for something positive…
It’s called a “cash mob.”
Over the past few months, I have seen a growing number of news accounts devoted to this phenomenon.
It’s very simple: a group organizes online, selects a small, local business that can use some extra business, then selects a day and time to visit the business as a “cash mob” and provide some much needed support.
I read accounts of a small gift shop and a local mom-and-pop hardware store being the beneficiaries of these acts of kindness.
Talk about a feel-good story!
I know on my radio show and this blog that we get worked up over lots of intense issues that are important to us. I think that it’s equally important that we don’t just talk about things…we can take steps to affect some positive change.
In my “Insiders Club” newsletter (and if you’re not a subscriber, can I put a quick plug in and ask you to sign up?), I asked my subscribers to send me local, independent businesses that we could support as a “cash mob.”
Picking a Business
I received a number of interesting businesses to consider. Some were just not feasible for a variety of reasons, but there were a number that I was able to investigate.
One subscriber told me about a small Italian restaurant that opened in the heart of the main street area of Woodbury, New Jersey. I love “main street” shopping districts and it goes without saying that I love Italian food. So there’s two things in their favor.
The next is that the restaurant, Marlene Mangia Bene, was named after Marlene, the mother of one of the owners, who passed away from brain cancer at the age of 62 three years ago. One of Marlene’s passions was the traditional “Italian Sunday Dinner,” and that has become a signature of the restaurant.
Finally, what really blew me away was discovering that two of the owners were former students of mine when I taught at Triton High School before going into talk radio. One of them reminded me that I used to throw gum to him as a reward for a correct answer!
This just had to be the first “cash mob.”
Will You Join Me for My First “Dom Giordano Cash Mob”
Here’s the Details for our first “Cash Mob” at Marlene Mangia Bene…
I am going to have “Sunday Dinner” at Marlene Mangia Bene on Sunday afternoon, October 7th, at around 4PM. Why don’t you make a reservation and join me:
Marlene Mangia Bene
43 South Broad Street
Woodbury, NJ 08096
You can make reservations by calling (856) 848-8488 or sending an e-mail to:
Marlene Mangia Bene is going to be offering all my “Cash Mob” supporters a special “Tuscan Twilight Special” with 3 courses for just $25.
Help Me Create a Real Cash Mob:
I am really excited about this first “cash mob” and ask you to do some “viral marketing” and help me get the word out to support a local business (run by some of my former students, to boot!):
- Join me at Marlene Mangia Bene on Sunday afternoon, October 7th for “Sunday Dinner.” The restaurant is very small and intimate, so I strongly encourage you to contact the restaurant and make your reservations early.
- Click “Like” or “Share” on the sharebar on the left of this post to get the word out to your Facebook friends
- Tell your friends and family
Let’s support local businesses!